The collection and proper interpretation of this data can ultimately drive interventions that impact patients, their families, caregivers, as well as impact the healthcare ecosystem, with much needed emotional and cultural personalization in content and care. Rethinking our methods to become digital anthropologists, can generate unique insights regarding emotional, cognitive and behavioral factors that are often missed by traditional methods or clinical case data. The emergence of leading technologies like Artificial Intelligence (AI), and Natural Language Processing (NLP), can help us proactively mine open-source digital discussions of mental health patients to truly tap into their voice, needs and cultural nuances when no one is asking. While some claim that our reliance on social media and digital platforms can have a detrimental effect on mental health, ironically, its organic content may represent a rich source of patient and caregiver insights that can give us signals to proactively help patients with solutions personalized to their need and eventually save lives. That’s up from 62 percent of Internet users who said they went online to research health topics in 2001. In all, 80 percent of Internet users, or about 93 million Americans, have searched for health-related topics online, according to a study released by the Pew Internet & American Life Project. Every day millions of patients, family members, caregivers, community members or healthcare stakeholders volunteer their comments and/or questions online, representing a powerful source of open, candid and unsolicited information about people's true relationship to their condition and the often untold social and emotional factors that surround it. The internet represents one of the principal ways to receive and share information and ideas with over 4.1 billion active users on social media platforms, websites, and blogs every day.Ĭlearly, in this era of everything digital, online discussions represent one of the most valuable sources of unbiased insight with healthcare being a critical topic. Today more than ever, we need cultural intelligence in the research and insights gathered, medical education, patient interventions and family/ community engagement programs to make a difference that could potentially impact more lives. With a shift in population dynamics comes the need to shift how we tackle the mental health crisis America is facing today. Mental disorders are among the top most costly health conditions for adults 18 to 64 in the U.S., along with cancer and trauma-related disorders, according to APA. This compounding effect of population shift and lower utilization rates, ultimately has an impact on healthcare cost and economic factors for all. ![]() According to the American Psychiatry Association (APA), among adults with any mental illness, 48% of whites received mental health services, compared with 31% of blacks and Hispanics, and 22% of Asians. This shift in the population becomes increasingly concerning given people from racial/diverse groups are less likely to receive mental health care. This is particularly critical as today’s population in America is 40% diverse and it is set to become majority-minority by 2040. While millions of dollars are invested in public health campaigns and advertising, limited resources are allocated to carefully understand and identify cultural similarities and differences among diverse populations. Minimum efforts are dedicated to exploring and testing how individuals from each culture can be better persuaded to modify their lifestyles, prevent disease, or opportunely seek medical advice. It is common to see general population-oriented campaigns simply translated into other languages with the hope that they will contribute to reducing disparity. In addition to a more depressed and anxious population, the Psychology and Psychiatry associations have underlined a concerning 33% increase in the suicide rate between 1999 through 2017. adults are suffering from major depression, or about 7.9% Adult Non-Hispanic whites, 5.4% of African Americans, 5.4% of Hispanics and 4.4% of Asians. ![]() Simultaneously, more than 18 million U.S. ![]() ![]() Close to 1 in 4 women and 1 in 7 live with an anxiety condition that interferes with their daily activities, impacts their job or school performance and even affects their personal relationships. We live in a time when almost 20% of U.S.
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